{'It’s like they’ve erupted out of someone’s subconscious': the way horror has taken over modern cinemas.
The most significant shock the film industry has experienced in 2025? The return of horror as a dominant force at the British cinemas.
As a genre, it has notably outperformed past times with a 22% rise compared to last year for the UK and Ireland film earnings: £83,766,086 in 2025, against £68.6 million last year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” notes a cinema revenue expert.
The major successes of the year – Weapons (£11.4 million), Sinners (£16.2m), the latest Conjuring installment (£14.98 million) and the sequel to a classic (£15.54 million) – have all hung about in the cinemas and in the popular awareness.
Although much of the professional discussion focuses on the singular brilliance of certain directors, their successes point to something changing between moviegoers and the genre.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a head of acquisition.
“Films like these play with genre and structure to create something completely different, and that speaks to an audience in a different way.”
But outside of artistic merit, the steady demand of horror movies this year suggests they are giving audiences something that’s much needed: therapeutic relief.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” observes a genre expert.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” explains a respected writer of classic monster stories.
In the context of a real-world news cycle featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities strike a unique chord with audiences.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” says an performer from a successful fright film.
“This symbolizes the way modern economies can exhaust human spirit.”
Historically, public discord has always impacted scary movies.
Experts highlight the boom of early cinematic styles after the the Great War and the chaotic atmosphere of the early Weimar Republic, with films such as classic silent horror and Nosferatu: A Symphony of Horror.
Later occurred the Great Depression era and iconic horror characters.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” says a historian.
“So it reflects a lot of anxieties around immigration.”
The specter of migration shaped the newly launched supernatural tale a recent film title.
The filmmaker clarifies: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Perhaps, the present time of celebrated, politically engaged fright cinema started with a sharp parody released a year after a divisive leadership period.
It introduced a new wave of horror auteurs, including various prominent figures.
“Those years were remarkably vibrant,” says a creator whose project about a murderous foetus was one of the era’s tentpole movies.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The director, currently developing another scary story, continues: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a reappraisal of the underrated horror works.
Earlier this year, a nicke l venue opened in the capital, showing obscure movies such as The Greasy Strangler, The Fall of the House of Usher and the late-80s version of Dr Caligari.
The re-appreciation of this “raw and chaotic” genre is, according to the cinema founder, a straightforward answer to the calculated releases produced at the theaters.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he states.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Horror films continue to challenge the norm.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” says an authority.
Besides the return of the mad scientist trope – with two adaptations of a well-known story imminent – he forecasts we will see horror films in 2026 and 2027 reacting to our present fears: about tech supremacy in the years ahead and “supernatural elements in political spheres”.
In the interim, “Jesus horror” The Carpenter’s Son – which tells the story of Mary and Joseph’s struggles after the messiah's arrival, and stars well-known actors as the holy parents – is set for release in the coming months, and will definitely cause a stir through the Christian right in the US.</